As He died to make men holy
Let us die to make things cheap

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Joined 2 years ago
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Cake day: January 8th, 2024

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  • I’m European and I only went to the US this year (first and last time), and it’s true I was weirded out by the amount of billboards. But still, the same billboard usually stays within your line of vision for a little while.

    And if they really count it in such a crazy way by knowing what’s in everyones field of vision all the time, that’s a crazy approximation from their side.

    I think it’s likely they instead measure how mamy ads come through the web to your device, which is different from how many you actually see. Like an ad at the bottom of a website you don’t scroll through and stuff like that.


  • Take radio ads - if they last 10 seconds each and you listen to the radio non-stop all day, 2/3rd of the content on the radio would have to be ads. If they play 2 minutes of pop music for every 30 seconds of ads you just can’t reach these numbers.

    It’s true that you can get several ads all at once online, I just still find it hard to believe one could reach 10 000 in a day without basically making an effort. At least in terms of visible ads - trackers is another thing.

    But maybe I’m just out of touch. Recently I generally forget to install ad blockers because I have pretty much stopped using the majority of the web.


  • I did the math myself assuming seven hours of sleep and the higher estimate of 10 000 ads - yup, one every 6.12 seconds.

    If an add lasts more than six seconds you would start lagging behind. Then again, I guess some people consume multiple adds at once.

    With seven hours of sleep and 4000 every day we’re down to one ad every 15 seconds. Still seems wild even by American standards.

    I suspect Google have been manipulating data in order to convinse buyers of the efficiency of their ad selling business, and this is the result of flipping these data back to society.