Headline is slightly misleading. FB isn’t hiring people specifically to do this; they have a program that pays “content creators”, and these people fall under that label.
Headline is misleading. But the reality is that Facebook knows who these people are and knows they shouldn’t be posting content on political groups all the way across the world.
Unfortunately, one of the primary reasons disinformation spreads so readily is that authoritative sources are beholden to corporatized interests. e.g. the end-users have only the choice of which lies they prefer to listen to, while real truth is virtually nowhere to be found, at least in the sense that it is not among those messages being blasted out at people.
Hrm, I suppose this could even be said to be a wider sense of the concept of “the Algorithm” (moar profits=good), even in the news article creation sense rather than the more typical news aggregation/social media meaning. In the latter, existing articles are selected in such a way as to maximize advertising sales, whereas in the former… pretty much identically the same, except a few things (notably titles) can be changed to better sell the content.
Headline is slightly misleading. FB isn’t hiring people specifically to do this; they have a program that pays “content creators”, and these people fall under that label.
Headline is misleading. But the reality is that Facebook knows who these people are and knows they shouldn’t be posting content on political groups all the way across the world.
And doesn’t care.
And actively encourages them by paying them. Because they boost engagement and bring in more ad views.
Unfortunately, one of the primary reasons disinformation spreads so readily is that authoritative sources are beholden to corporatized interests. e.g. the end-users have only the choice of which lies they prefer to listen to, while real truth is virtually nowhere to be found, at least in the sense that it is not among those messages being blasted out at people.
Hrm, I suppose this could even be said to be a wider sense of the concept of “the Algorithm” (moar profits=good), even in the news article creation sense rather than the more typical news aggregation/social media meaning. In the latter, existing articles are selected in such a way as to maximize advertising sales, whereas in the former… pretty much identically the same, except a few things (notably titles) can be changed to better sell the content.