I feel like it’s really hard to be optimistic about the state of the internet. While some more technologically and politically conscious users might make different choices, 99% of the people will just keep using Google and following along whatever changes they make.
I don’t think this is the final nail but I do think that it is a dividing wall. The internet has always had a way of siloing people off into separate communities and that’s just going to get more explicit with the mainstream platforms being totally owned and controlled and the people who are more enthusiasts getting more and more separated from those mainstream communities.
That’s not so much the internet as people generally. People are all about creating groups and categories, of each other as much as of things.